bet365 Sportsbook Review

Written by Paul Kemp

Paul Kemp

Paul Kemp is an experienced sports writer covering Soccer, NBA and NHL. He also writes in depth reviews of sports betting sites based on his personal experience.

, | Updated: September 27, 2024

Brand Ratings

Security10

Bonus and Promotions9

Event Coverage9

Customer Support9

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Welcoming players from all around the world and featuring probably the fastest and most sophisticated in-play betting system ever, bet365 is one of the biggest brands in the world of online sports wagering. Its platform offers thousands of betting markets, user-friendly interface and reliable, friendly support in multiple languages.

The gambling site launched in 2001 with sports betting as its main and only focus but soon, it started introducing new sections to the original sportsbook platform. Today, bet365 combines sports betting, casino gaming, poker and bingo into one multi-lingual website that supports a wide variety of currencies and even more deposit and withdrawal methods. The UK-based operator has more than 20 million customers worldwide and its sportsbook remains its most popular product. In fact, for the sheer number of sports and betting markets it covers, bet365 has become an iconic name for all punters.

The variety of sports and bet lines and the abundance of features are, no question, some of the strongest points of the sportsbook but it has also gained great popularity for its trustworthiness and online security. Over the years, bet365 has built a nearly flawless reputation within the industry and among betting fans, as well. It has huge sponsorship deals with multiple football clubs and competitions but it has also worked with famous people such as British actor Ray Winstone and Hollywood star Samuel L. Jackson. The operator is also fully licensed by several gambling regulators, including the Malta Gaming Authority and the Gambling Commission in Great Britain.

Summary of bet365 Betting Site

bet365 Sportsbook in Brief
Launch Date	2000
Trustpilot Reviews	4,691
Trustpilot Rating	1.3 ⭐
Sports on Offer	Football, Tennis, Speedway, Table Tennis, and 40+ other sports
Minimum Deposit	$/€10
Minimum Withdrawal	$/€10
Withdrawal Time	* E-wallets - 1-4 hours* Debit Card - 1-4 hours* Credit Cards - 1-5 days* Wire Transfer - up to 12 hours
Payment Methods
Licenses	UKGC (#055148-R-331498-001) MGA (#MGA/CRP/531/2018) Government of Gibraltar (#076) +10 jurisdictions (including US states)
Sponsorships	UEFA Champions League

Betting Markets

As an online sportsbook with a really large market share around the globe, bet365 offers some of the best odds across a wide range of sports and leagues. As most bettors know well, soccer (or European football) is one of the biggest focuses of the site as the operator is based in Britain, the home of this extremely popular sport. Along with standard bets and regular handicap betting on soccer matches, bet365 also offers Asian Handicap betting, which would be greatly appreciated by many punters.

The variety of soccer betting markets is impressive – there are more than 120 markets on Premier League matches, for instance. Customers can also bet on huge tournaments such as the World Cup or UEFA Champions League, as well as on various domestic competitions like La Liga.

Bettors have also hundreds of options when wagering on cricket, greyhounds and horse racing, volleyball, and rugby. Fans of winter sports can bet on Alpine skiing, ski jumping, biathlon, and cross-country skiing, while those who are interested in motorsports can enjoy various wagers on Formula 1. Other popular sports bets can be placed on are Australian Rules football, golf, Rugby Union and Rugby League, golf, cycling, and snooker. However, bet365 also offers wagering on less popular sports such as darts, table tennis, surfing, handball, water polo or Gaelic sports. Virtual sports are available – horse racing, trotting, motor racing, soccer, greyhounds, cycling, and others, as well as wagers on popular lotteries or Special Bets on events like the Academy Awards, Miss Universe, the US Presidential Elections, and many more.

Of course, the sportsbook covers most of the popular eSports in Europe and North America and offers betting on all major leagues and championships in CS:GO, FIFA, LoL, DOTA2, Overwatch, and more. The In-Play section should also be mentioned, as it is one of the best live betting platforms available, featuring hundreds of markets, as well as live streams that are free of charge for all account holders who have placed bets on the events in question.

Promotions and Bonuses

The variety of betting markets is certainly one of bet365 Sportsbook’s greatest advantages but it continues to exceed all expectations with its wide range of bonuses and special offers. The site has plenty of promotions, many of them designed to boost customers’ gambling experience in the Casino or Bingo sections, but there are also many bonuses credited to betting fans. Some of them are also specially catering to the fans of a particular sport – soccer or football, for example.

Open Account Offer

Those who open new accounts at bet365 Sportsbook can claim the welcome offer but they need to make a qualifying deposit of $10. The operator matches the deposit 100% and pays it out in Bet Credits. The maximum amount of the bet credits is $100 and it is non-cashable unless certain conditions are met. First of all, punters should claim their offer within 30 days of registering at the website.

Another thing to remember is that the Bet Credits cannot be unlocked until bettors wager their deposit in full. The bets placed with these credits need to settle within 30 days of claiming the offer. Before the Bet Credits can be released, wagers need to contain at least one selection at odds of 1.20 (1/5) or more. Certain bets would not count, including Instant Games, Fully Cashed Out, Gaming, bets placed via telephone or void bets. Once the full value of the deposit is wagered, the Bet Credits are released and any winnings generated from them can be withdrawn.

The welcome offer for UK and NI defers. Players from these countries can opt in for the Open Account Offer: New Customers only. Bet £10* & Get £30* in Free Bets. Sign up, deposit between £5* and £10* to your account and bet365 will give you three times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply.

Early Payout Offer

This is an interesting offer, although it is not exactly a bonus. Punters who place a bet on the money line markets for an NFL, NBA, or NHL game, have a chance to receive a payout even if their team loses in the end. There is one important condition, however, and that is for the backed team to score a particular number of points ahead of its rival at any stage during the game. Those who bet on any NFL game need to wait for their team to get 14 points ahead before the bet is settled as winning. Only new customers are eligible for the offer and the early payout applies only to pre-game single bets on the Money Line (2-Way) markets for NFL matches.

There is a similar promotion intended for new bet365 members who wager on any NBA game – in order to receive an early payout, they need to place a pre-game single bet on the Money Line market and see their team lead with 18 points at any stage during the game. Bettors also get an early payout for pre-game wagers on the Money Line (2-Way) market for any game in the NHL when their team leads with 3 goals at any stage of the game.

Parlay Bonus

The sportsbook also offers up to 70% bonus for accumulators on selected US and Canadian sports. In order to receive it, newly registered punters need to win a pre-game parlay (accumulator) of 2 or more selections of football, ice hockey, basketball, and baseball games.

Qualifying bets include wagers on NFL/NCAAF/CFL/NBA/NCAAB/MLB/NHL on most Two-Way markets – Spread/Run Line/Puck Line, 1st Half Totals, 2nd Half Point Spread, Game Totals, 2nd Half Totals, 1st Half Point Spread, and Money Lines.

The bonus percentage depends on the number of selections – if a parlay on doubles wins, the bonus is 5% of the winnings, while a winning parlay on 14-folds and upwards brings a 70% bonus. The maximum amount of bonus funds bettors can win is $/£100,000. The Tennis Accumulator Bonus is quite similar and it is given as a percentage of the winnings on pre-match accumulators of 2 or more selections on tennis.

Once again, the bonus is from 5% to 70% and it can reach £/$100,000. It applies to winning accumulators on First Set Winner, To Win Match and Set Betting markets for Singles and Doubles matches from any ATP, Grand Slam, Challenger Tour event or WTA and Singles and Doubles matches from the Fed Cup, Hopman Cup, Davis Cup.

Banking

As a truly global online gambling platform, bet365 accepts various currencies, including USD, GBP, EUR, CHF, DKK, SEK, NOK, ISK, PLN, CZK, BGN, RON, HUF, CAD, NZD, ARS, BRL, MXN, RMB, INR, MYR, TWD, and THB. The sportsbook also works with a wide range of payment methods, so that customers all over the globe can enjoy fast, safe and convenient banking. The available credit cards, e-wallets, and other options vary, depending on the country.

There are certain transaction limits bettors should take into consideration, as well. The minimum deposit amount, for instance, is $/£10 (or currency equivalent), while the maximum amount can vary across different payment methods. The minimum withdrawal is also $10 and maximum amount customers can cash out can reach $80,000 via a check. Most transactions are free, with just a few exceptions – bettors can request one free withdrawal every 28 days but all following withdrawals are charged with a $9.00 fee.

Credit and Debit Cards

The sportsbook accepts deposits via various credit and debit cards, including Visa, Visa Electron, Maestro, and Mastercard. These internationally available cards can be used for deposits by customers almost everywhere around the world – the money is transferred into their bet365 accounts instantly and free of charge. The maximum amount that can be deposited through them is $30,000 per transfer.

Not all credit cards can be used when cashing out winnings from the sports betting site, however. When possible, bet365 pays out funds from $10 to $30,000 per transfer to credit and debit cards for free. For UK-issued cards, this process usually takes 1 or 2 business days, while for cards issued everywhere else, the transfer may take up to 5 business days to complete.

Digital Wallets

Digital wallets often called e-wallets, have become extremely popular among betting and gambling fans because they provide high levels of security and fast processing times. In addition, these virtual wallets are extremely easy to use and convenient. Of course, bet365 offers several different e-wallets and customers can choose from Skrill (previously known as Moneybookers), Skrill 1-Tap, Neteller, and PayPal. Deposits are instant and the sportsbook charges no fees for these transactions.

Withdrawals to e-wallets are typically processed within 24 hours and come with no fees. The minimum deposit via this payment method is $10, while the minimum amount when cashing out is $10 to Skrill or $20 to PayPal and Neteller. The maximum limits vary significantly, depending on the particular digital wallet and the country it is used in.

Prepaid Cards

Prepaid cards are also a preferred way to deposit into gambling and betting sites because they provide customers with more control over their funds. Unlike credit cards, prepaid cards would not allow punters to spend more money than they can afford. Of course, they are also secure and guarantee fast, anonymous transfers.

Betting fans can fund their bet365 accounts via Entropay, a virtual prepaid card, or using Paysafecard, which is available as both virtual cards and physical vouchers. Paysafecards can be purchased from thousands of shops and then used for depositing at bet365 from $10 to $1,000. They are not available for withdrawals, however. Entropay, on the other hand, may be used for both depositing and cashing out from the website as it works almost like am e-wallet – withdrawals to it are free and take up to 24 hours to process.

Instant Bank Transfers

The sportsbook processes payments to and from users’ bank accounts, which is a convenient payment method for many bettors. However, some banks decline gambling-related transactions due to government regulations or their company policies. And this is where instant bank transfers can be extremely useful – these are different third-party services, which act as intermediaries between your bank and the online retailer or gambling operator.

Instant bank transfer services such as Instadebit, iDebit, Klarna, and Giropay, transfer funds directly from your bank account to bet365. As these work with particular banks, they are available in limited countries and only to users who have accounts at these banks. Instadebit and iDebit, for example, can be used by bettors based in Canada. Deposits via this payment option are instant and free of charge, while withdrawals (where available) usually reach customers’ bank accounts within 24 hours.

Licensing and Restricted Countries

Most bettors know well that bet365 offers competitive odds and instant access to thousands of betting markets but before registering a user account, they should first make sure of the legitimacy and overall security of the platform. As bet365 and its operator, the Stoke-on-Trent headquartered Hillside Ltd., hold licenses in different jurisdictions, customers can rest assured they are betting a website that is perfectly safe, legitimate and authorized to offer online gambling.

The company is licensed by the Government of Gibraltar and is regulated by the Gambling Commissioner. The operator is also fully licensed by the Malta Gaming Authority and for UK-based customers, by the Gambling Commission in Great Britain. These regulatory bodies are known to grant licenses only to companies that provide a secure and fair gambling environment. Moreover, bet365 has partnered up with ESSA (Sports Betting Integrity) and the Independent Betting Adjudication Service (IBAS), which are two respected associations dedicated to the fairness and integrity of sports and betting.

Nevertheless, the sportsbook may not be legal in certain countries – typically, where it holds no licenses with local regulators or simply where gambling and online betting are not permitted by law. As a result, the website does not allow registrations and bets from certain countries and territories.

The list of restricted countries may change over time due to the introduction of new regulations and laws, but currently it includes Afghanistan, American Samoa, Angola, Belgium, Burundi, Cambodia, Chad, Congo – Brazzaville, Congo – Kinshasa, Czech Republic, Eritrea, Estonia, France, French Guiana, Guadeloupe, Guam, Guinea-Bissau, Haiti, Hong Kong, Iran, Iraq, Israel, Libya, Macau, Martinique, Monaco, Myanmar, North Korea, the Philippines, Puerto Rico, Romania, Singapore, Somalia, South Africa, Sudan, Syria, Tajikistan, Turkey, Turkmenistan, the United States of America, Virgin Islands, Yemen, and Zimbabwe.

Mobile Support

As soon as you open the bet365 site, you would notice that although it is very user-friendly and efficient, it is not particularly stunning in terms of appearance. Indeed, the design of the site, including all its sections, looks a bit outdated. Despite that, the operator is apparently well aware of all the newest consumer trends as it has not one but several different mobile applications – for its gaming products, as well as for its sportsbook.

The native app is available to Android devices, iPhone and iPad. The iOS application can be downloaded for free from the App Store, while users of Android devices can visit the Google Play Store (this applies to the UK only, however). Everyone else can find the app for Android after opening the bet365 mobile site – at the bottom of the page, you will notice the View All bet365 Apps section, which includes the bet365 Sports App for Android. The app requires Android 4.4 and iOS6 or later, while the bet365 Mobile Site can be opened on devices running Android 4.4/iOS5 or up (Safari) and Android 4.4/iOS7 (Chrome).

Both the app and the mobile site come with a simple, user-friendly design, easy navigation, and great functionality. They are certainly not the best-looking applications available, but they are safe, reliable, and offering punters plenty of betting options and good value odds.

Customer Support

As bet365 is trying to remain among the leading sports betting platforms on the web, it is dedicated to guaranteeing customer satisfaction. The customer support plays, of course, an important role in this, so the support department is almost impeccable. In fact, bettors have the option to contact the support representatives in various languages – these are the same languages supported by the site, namely English, German, Spanish, Italian, Portuguese, Danish, Dutch, Norwegian, Swedish, Finnish, Hungarian, Romanian, Bulgarian, Greek, Chinese, Polish, and others.

The support is also available around the clock and can be contacted via Live Chat, email (support-eng@customerservices365.com) or phone (Toll-Free for UK: 08000 288 365, 0800 7810 365, and 01782 684 757; Toll-Free for USA: 1866 273 0934, 1866 333 3238, 1866 736 5385, 1866 811 1365, and many others). In fact, the local customer service teams are what sets bet365 from most of its competitors. It provides a really fast and reliable support and the Advisors are there to answer all your questions in a professional manner.

bet365 Sportsbook Contacts
Contact Details	Live Chat: Yes email: support.eng@customerservices365.com Phone: 00 800 1236 5365
Social Media

Conclusion

There are many factors that determine bet365’s current position as a market leader on the online betting scene in Europe and the UK, as well as almost everywhere else. It continues to be a preferred online and mobile sportsbook for millions of customers in regulated markets because it is safe, fair and trustworthy. Indeed, the operator’s commitment to transparency and honesty can be seen everywhere around the website – it is full of useful information about the betting rules and the bonuses, all licenses and authorizations are clearly posted, contact details are present, etc.

What is really important for most punters, on the other hand, is bet365’s amazing betting system that comes with tons of great features, live streams, various bet types, and so on. The abundance and variety of betting markets are also essential and in this case, these two are really impressive. All major sports, championships, and leagues are covered, but there are also plenty of bets available on less popular sports, local leagues, and tournaments.